Americans have always been somewhat hesitant to embrace small cars. The car industry seems to think that it’s going to change, and for good reason. Customers are more conscious of some things. Environmental impact and fuel consumption come to mind. People aren’t thinking of getting a brand new SUV the size of a house so much anymore. Auto companies are introducing more models that reflect the concern for economy. If a car costs less on the lot and at the pump, there will always be a market for it.
The Fiat needs to be returned
Fiat has been expected for making a brand new model that can be launched in the U.S. This is expected because the business bought out Chrysler. Fiat may or may not actually enter a new model to the market to be sold. Chrysler dealers were told to start offering the Fiat 500. This is not a new model however has been really popular in all other countries. The Fiat 500, according to CNN, would be a smash hit among those mindful about economy and ecology. A two cylinder engine is offered in the design that is cheaper. It gets 56 miles per gallon which is great. Toluca, Mexico is where the plant is that Fiat is going to build them. The success of the Mini Cooper with viral marketing requires that it is possible, if handled correctly.
A new breed of Bavarian Motor Works
A new line of vehicles is something Bavarian Motor Works will be letting the public see soon in the United States. BMW is preparing something big for the United States of America, reports Automotive News. There aren’t many details out about it yet though. There can be four cylinder motors in the automobiles that may also be front wheel drive. The BMW 1 series is the budget design already available in the United States. There have never been any models of the Mercedes budget small line sold in the United States although it does exist.
Ford Focus new model
Ford is trying to change also. It is, according to Automotive News, trying for making smaller models of automobiles as well. Ford is already selling the Fiesta like crazy. The new Focus is something else Ford is trying to get sold. The company will focus on social marketing, just like with the Fiesta.
Articles cited
Auto News
autonews.com/apps/pbcs.dll/article?AID=/20100930/OEM/100939985/1130
CNN
money.cnn.com/2010/09/10/autos/Fiat-500_Chrysler_South-America.fortune/index.htm
Auto News
autonews.com/article/20100930/OEM/100939978/1130
